Quanta Services is our $1 bill on the wall. We’ve worked with this brand for almost a decade and have gotten to know them about as well as we know ourselves. A massive organization with over 100 subsidiaries, Quanta’s objective was to create a new web experience that was immersive, visually distinctive, easy to navigate and that clearly stated and showed the business. Landing on the website should immediately answer the user’s question: “what does Quanta do?”
The design approach was to create a multi-layered, artistically captivating experience that anyone could navigate. As the user engages with the content, it’s presented in an immersive and approachable way that creates an enjoyable experience, minimizing bounces. As you drill down into the site, content is predictably located and easy to find but highly customized.